13. People do not want to only hear reasons, but to see visions.
- We often allow our Western culture to determine how we study, think and present our messages on a weekly basis.
- We often forget that most of the people are simply trying to “hack it on Monday.”
- If the preacher is not careful, he will say more and more about less and less, without solving the big issues of life.
- We must choose creative metaphors and build bridges from the ancient biblical past to the contemporary realities.
- Additionally, how people view the preacher has a lot to do with how they will listen and respond to the message they have just heard in the worship service.
- Our sermon does not begin when we “open our mouths” to speak, but when we are first seen in the church service. People are constantly sizing us up during the worship time and the giving of the offering.
Here are three major areas of consideration to help people see visions:
Eye Factor:
- Eye communication
- Posture and movement
- Facial expressions and gestures
- Dress and appearance
Energy Factor:
- Voice and vocal variety
- Language and non-words
- Listener involvement
- Humor
Example Factor:
- Be your natural self
By: Dr. James O. Davis, Founder of Cutting Edge International and Second Billion Network
Tune-in tomorrow for the fourteenth law of communication.







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