9. If the presenter speaks offensively, people will respond defensively.
The gospel is “good news” not bad news. A lot of preachers today are known for what they are against rather than what they are for. Of course, we are to preach about sin and to point people from everywhere to only one way, through Jesus Christ. The Holy Spirit greatly convicted me of this in the 1990s.
If I tell a humorous story or joke at the expense of a represented group of people, then have just torn down a communicate bridge at someone’s expense. When I attended Trinity Evangelical Divinity School, I heard Chuck Swindoll say,
“We have not been called to war with our audience, but to win our listeners. We have not been called to embarrass, but to evangelize; not to push them away, but to pull them close.”
By: Dr. James O. Davis, Founder of Cutting Edge International and Second Billion Network
Tune-in tomorrow for the tenth law of communication.
This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.