Media Outreach

Dictionary.com defines interactivity as “the extent to which something is interactive; the extent to which a computer program and human being may have a dialog.” When it comes to websites “interactivity” is what people “do” on your website. Watch a video, fill out a form, send a prayer request, search a database for small groups… these are all things that allows the visitor to your site to interact.

Do this …. Think about the last website you enjoyed visiting. Which one was it ? What were you able to do on the site ? How much time did you spending doing whatever it allowed you to do ? What ever you were able to “do” … did you have a better understanding / overall feeling of the product or service ?

Now think of how you can leverage your website to allow people to “do” on your website. Here is a short list of things that I would suggest.

1. Welcome video from pastor
2. Testimonies from church members
3. E-Invites
4. Video Streaming with chat
5. Podcasting services w/comments
6. Blogging with social media “life stream” ability

What are somethings you have seen work well ? And/or are doing yourself ?

pic by saschapohflepp