Media Outreach

Best Practices: Ch-Ch-Ch-Changes

A very happy Wednesday to you, my loyal reader(s). If you’re reading this from work, kudos to you for your devotion to your job, that you should give it 110% on the day before Thanksgiving! I, of course, will be manning my post undaunted, serving my clients with due diligence until such time as someone [...]

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Best Practices: Time Management

Alas, my dear reader(s), the time has come for us to depart from our copyright discussions of the past few weeks. Fear not though, for my litigious nature will surely demand that we return to that particular briar patch in the quasi-near future. Today though, we shall turn our attention to that which college students [...]

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Copyrights (Part 3: Reflection)

Apologies to you, my loyal reader(s), for my lack of posting last week. Most unfortunately, I was out with a rather nasty cold that prevented me from doing anything other than staring at the ceiling, wondering not so much what I was going to write about, but rather if I had enough tissues to make [...]

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Copyrights (Part 2: Music)

As a follow up on last week’s post about image copyrights, today’s discussion will focus on music copyrights and their impact on the church world. In recent years, the Christian music scene has exploded into mainstream society. Gone are the days where Christian music consisted solely of hymnals and “Michael, Row Your Boat Ashore.” With [...]

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Copyrights (Part I: Image Use)

After almost 3 years of working with churches to develop their websites, I’ve discovered that all churches, big and small, want their content to look the best it possibly can. Generally, the best way to accomplish this is by integrating written and visual content in a manner that is both informative and visually appealing. However, [...]

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Best Practices – Staff Pages

In following with our recent trend of focusing on specific sections within a website, today we’ll explore the section of a site that truly allows a visitor to identify with the church leadership on a personal level – the staff section. While there are many ways in which these sections can be utilized, the following [...]

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Best Practices: Contact and Directions

Perhaps one of the most heavily trafficked pages of any church website is the contact & directions page. Whether you have 50 or 500 members, website visitors are always going to need quick and easy access to locating and contacting the church. Here are a few tips that’ll help you utilize that area to the [...]

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Best Practices: Communication

Perhaps one of the most important factors in web design is clear communication between you and your project manager / designer. Web design is an incredibly subjective process, and without good communication, it’s possible that asking for something could produce results that are completely different than you were expecting. Here are some tips on how [...]

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Best Practices – Knowing Your Audience

As I write this post from beautiful Middlebury, Vermont and wonder why it is that my beloved Austin, Texas won’t get this cold until mid-winter, I realize that, stylistically speaking, my first 2 best practices posts are almost completely different. Granted, they do share certain similarities, such as my unconsciousness need to use polysyllabic words [...]

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Best Practices: Image Selection

In February, I wrote an article for the faithHighway e-zine about image optimization. I spoke in detail about the important technical factors of image selection… things such as dpi, cropping, and resizing. Like most things I write, it kind of read like it was generated by a robot. In doing so, I’m afraid that I [...]

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