Media Outreach

When to Use Technology and When to Say No

Using technology to speak our culture’s language continues to grow in necessity all the time.  No doubt there.  But the question becomes, when is it NOT the right way to engage your audience?  Since church is in the business of people and meaningful relationships, there is a time when utilizing technology is not the answer. When [...]

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Merry Christmas from faithHighway!

Merry Christmas from all of us at faithHighway! We hope you enjoy celebrating the birth of our Savior with your friends and family! We are so blessed to work alongside churches, ministries, nonprofits and businesses that are striving to build the Kingdom. Enjoy rest and precious time with family. Please note that our offices will be closed [...]

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Facebook Timelines and You

Have you heard the word…that the Facebook Timeline is now accessible to you?  A unique way to present your top posts/pictures from the past to share your life story, it is apparently very easy to setup and is all the rage right now. This article offers you the “how to” on getting your Timeline switched on [...]

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5 Ways to Engage Your Community with Social Media this Christmas

We know that as churches, we don’t compete with each other…well hopefully that’s the attitude!  But, we do compete for people’s time.  This season of the year, we’re competing with shopping, crazy holiday party schedules, gift wrapping, aggressive angry drivers, exhaustion and more! Social media is one way that we can connect with people throughout the [...]

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Become a Website Authority in Your Niche

“Try to make a site that is so fantastic you become an authority in your niche.” – Matt Cutts, Head of Google Web’s SPAM Team. As a church, what is your niche? By now, most established churches can accurately define what they offer to the community and who it is they are trying to reach (niche). A [...]

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I’m Thankful For

10. Chocolate. Yes, seems shallow, but, give me a break, I need my serotonin! 9. The days my 1998 Suburban starts (AKA “The Bear”)!  I praise God on the days I turn the key and the engine makes a mighty roar instead of a sad click, followed by even more depressing silence. 8. My two huge, cuddly [...]

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5 Ways to Prep Your Website for Christmas

With Christmas being one of the highest attended church days of the year, it’s important that your site is looking its finest!  These quick fixes will ensure your website will welcome your visitors, while giving them all the information they seek. Make sure your service times are available on the home page. Your online guests will [...]

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Introducing faithHighway’s Customer Rewards Program

Now, for our loyal customers, it’s time reward time! We’d like to introduce you to our Customer Rewards Program. It’s designed to give customers all the latest website tools and features, so you stay on the cutting edge! How does it work? Each year that you invest in your website with faithHighway, you’ll receive a 25% [...]

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10 Seconds to Shine

According to Use It research, online visitors, “often leave web pages in 10–20 seconds.”  The question is, what do those 10-20 seconds say about you…and what do those 10-20 seconds offer your brand? The research concludes that you should , “communicate your value proposition within 10 seconds.” So take the test. The good news is that it [...]

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Social Media Marketing Isn’t Enough

Yes! You’re right! Social media marketing is a great idea! But, experts say that alone isn’t enough to build your brand. A recent study shows that social media does work as a means to increase your brand, but that “you shouldn’t put all your eggs into one basket.” While this study was specifically for fast food chains, [...]

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