Media Outreach

Assessing Your Staff’s Strengths

I’m friends with quite a few people who are on staff at my church, so I get to hear about what’s going on and what the difficult areas of their jobs are and such. One recurring issue that seems to be a problem in our church is the lack of volunteers. It’s hard finding people [...]

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Volunteer Recruiting in Your Church- The Never-ending Job

I live with one of my church’s staff members. She’s the Early Childhood Specialist and is constantly looking for volunteers to help on Sunday mornings. Recruiting for volunteer positions is a tough job. I don’t envy it, but she’s great at it. We’ve been discussing ways to broaden her volunteer base and I figured she [...]

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“Change, Change, Change” – Communicating Change to Your Church

There are lots of different reactions people have to change.  While I’d like to re-write the lyrics to Aretha Franklin’s “Chain of Fools,” and burst out in song…”Change, Change, Change….,” I’ll spare your ears.. My church has recently gone through a lot of change within our young adults’ class. Personally, I enjoy change because things happen [...]

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Stop Trying to Make Everyone Happy

This past week I was able to participate in the Willow Creek Global Leadership Summit.  I was very excited to hear Seth Godin, the best-selling author, blogger, and all around marketing guru. One of the phrases he mentioned is still resonating loudly in my mind.  The notion that our culture often times defaults to “create average [...]

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Life in the Ministry – It’s Complicated

Working in the ministry is one of the most difficult professions. Not only are pastors handling the weight of leading a group of people closer to their Creator, they are bearing the emotional burdens of church members as well.  These are not all the strains that cause over 50% of pastors to want to leave [...]

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Tweets on Leadership

Earlier this week, a few coworkers put on their thinking caps to come up with some new leadership tweets we could use.  This is the result of some of their ingenuity.  We hope you enjoy and get a laugh out of some of them. Speak first, listen second. Finish your co-workers sentences to influence their thinking When in [...]

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Blog Review: Are We Building Bench-Riding Believers?

A blog post on Church Marketing Sucks’ blog by Brian Gaffney caught my attention this week. (disclaimer: we advertise with CMSucks- but I didn’t choose this blog because of that.) In his post, Brian Gaffney, talks about the messages your church marketing materials are sending. He relates it to a sports team and how the coveted [...]

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Communication Tools To Make or Break You

Communication  can be the difference of right or wrong, success or failure and life or death.  Church marketing guru, Steve Fogg, shares a list of his favorite communication tools on a  recent blog post. When thinking about what works for your audience, what all do you take into consideration?  Do you consider where they spend their [...]

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The Weight of Vision

With the new school year upon us, I’m sure you’re experiencing an increase in the pace at your organization. When the whirlwind of extreme busyness blows through the office, is a feeling of fear evoked? Or the comfort that your staff can handle it? I’ve experienced the ebb and flow of office busyness and different types [...]

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Lessons from Apple & the iPhone 4

I’m a PC. Ever since I was a young teen (I refuse to say I was ever a Tween), I have been a PC. When I hit the computer lab at school, I hated the Mac. Maybe it was that stupid “uh-oh” sound it made when you hit backspace too many times. Or the fact [...]

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