I spent a lot of time on Facebook yesterday combing through different church’s fan pages. I was pretty surprised to find that very few churches actually have a presence on Facebook. Maybe it’s because they don’t have the resources to keep a Facebook page updated or maybe it’s because they don’t see a need [...]
Continue reading...Friday, March 11, 2011
According to TNS Global Research, “Internet users worldwide spend more hours per week with social media than any other online activity.” This may come as no surprise to you knowing how addictive social networks can be especially when you throw a mobile device with Internet access into the mix. Lifeway Research has indicated that 62% of [...]
Continue reading...Friday, February 11, 2011
As you strategize to increase your presence on social networks, the last thing you want is to see your following decrease. Recently released by Mashable.com, statistics show that 44% of people unlike an organization fan page because that company posted too frequently. So how do you know if you are bombarding your followers or not posting [...]
Continue reading...Friday, February 4, 2011
This question arises more and more often these days… “Why do I need a website if I have a Facebook fan page?” While this is a totally legitimate question in our social-media-savvy culture, there are many reasons to have a professional website in conjunction with a solid social media strategy. Anchor your online strategy. A website [...]
Continue reading...Friday, December 10, 2010
Learn how you can utilize Facebook for not only social networking connections, but advertising as well.
Continue reading...Thursday, December 9, 2010
Last week, Facebook unveiled its new profile layout on 60 Minutes. I watched the show and somewhat expected my profile to look different on Monday morning when I signed on. It didn’t. Then I did some research and found out that the Facebook guys are rolling out the new profile gradually to everyone. I guess [...]
Continue reading...Tuesday, October 5, 2010
I saw this movie yesterday. There are a couple of themes that stuck out to me more than the overall story. If you’re familiar with Facebook at all, then the story is pretty clear. It hits home with me because I was in college the same time Mark Zuckerberg was creating Facebook and remember when [...]
Continue reading...Tuesday, September 28, 2010
CNN posted a video on Facebook and how it might used to affect one’s self esteem. The study found that people who scored higher on narcissism and lower on self esteem were apt to spending more time on the popular social networking site. It’s a way for one with lower self esteem to promote themselves [...]
Continue reading...Thursday, August 26, 2010
Ever since Facebook was launched in 2004, I’ve been a member. I remember the buzz around the Texas Tech (Wreck ‘em!) campus when everyone was signing up. Terms like, “Facebook me” and “tag me” weren’t quite a part of our everyday language, yet. But…one thing I learned right from the start was that you could wear [...]
Continue reading...Tuesday, August 24, 2010
This new feature on Facebook allows users to “check in” at different locations and then send a post to the user’s Facebook account informing everyone of their location. Other applications comparable to this feature include Gowalla and Foursquare. The feature also allows users to tag their friends in their location and allows users to see which of [...]
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Tuesday, April 19, 2011
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