Tag Archive | "marketing"
Healthy Perspectives
As we all know, perspective is everything. When I’m perusing the grocery aisles with my toddler in the front seat of the cart, I appear like any other mom. But, as I step away from the visual obstacle (my son), and reach for an item off the shelf, the bug eyes come out. I am [...]
Continue reading...Creating Outreach Opportunities in 2011
Friday, January 21, 2011
Did you know that nearly 3 of 4 conversions happen in the context of family and friends? Considering such a significant statistic, we know that in the end, most outreach will be done through close relationships, not through the church “corporately”. So the question becomes, how can we equip our church members with the tools [...]
Continue reading...2011 Online Strategy
Friday, December 17, 2010
As the countdown to Christmas continues, so does the countdown to the New Year. Most churches start their New Year planning in September/October, while others wait for the holidays to settle before approaching a solid strategy. Well, this research couldn’t come at a better time. As you look to start (or finalize) your 2011 online [...]
Continue reading...Facebook Advertising 101
Friday, December 10, 2010
Learn how you can utilize Facebook for not only social networking connections, but advertising as well.
Continue reading...Christmas Countdown
Friday, November 12, 2010
Do you smell the hot cider, pine trees and fudge yet? Maybe not quite yet…but certainly you’ve overheard the Christmas music and seen décor adorning your favorite stores. The holidays will be here before you know it, and if you have plans to promote your event with excellence, the time to start is now. Good [...]
Continue reading...2011 Marketing Budget
Friday, October 29, 2010
When you look at the calendar, does the “b” word come to your mind? Do you get that looming reminder that the 2011 BUDGET is right around the corner? When you create your marketing budget each year, do you just quickly review your previous year to see what expenses you had…so you can repeat and [...]
Continue reading...Church Marketing Alone Won’t Cut It…
Tuesday, September 21, 2010
When you put the words “marketing” and “church” together, do you cringe? Does church marketing scare you or give you a negative vibe in your bones? Marketing in general can be scary. It’s about trying new things and reusing old ideas to get your message out there. Whether you choose to use a mouth-to-mouth model [...]
Continue reading...Guerilla Marketing
Friday, September 17, 2010
If you aren’t familiar with Guerilla Marketing yet, you should be. Why? Because I know that many a church has a restricted marketing budget and Guerilla Marketing is one great way to reach the community without spending a fortune. Just in case you aren’t certain what Guerilla Marketing is, Wikipedia defines it as “an unconventional [...]
Continue reading...Blog Review: Are We Building Bench-Riding Believers?
Tuesday, August 31, 2010
A blog post on Church Marketing Sucks’ blog by Brian Gaffney caught my attention this week. (disclaimer: we advertise with CMSucks- but I didn’t choose this blog because of that.) In his post, Brian Gaffney, talks about the messages your church marketing materials are sending. He relates it to a sports team and how the [...]
Continue reading...Link Love – Everything a Church Does is Marketing
Friday, May 14, 2010
We’ve spent the past few weeks discussing how important it is to utilize your people as brand evangelists (Investing Marketing Dollars in your Members and Corporate Twitter vs Brand Evangelists). This past week I came across an interesting article by David Tonen. Amidst a church plant here in the Austin area, this article affirmed our [...]
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© 2010 Media Outreach by faithHighway
Friday, January 28, 2011
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